{"product_id":"xc327889","title":"Clairol Bold \u0026 Bright Permanent Hair Dye, M5 Deepest Guava Color, Pack of 1","description":"\u003cbr\u003e\u003cbr\u003e\u003cdiv style=\"text-align:center;font-size:14px;\"\u003e\n\u003cbr\u003e\u003cdiv style=\"text-align:center;padding:10px 0px 0px 0px;\"\u003e\u003cspan style=\"text-align: left;\"\u003eINTENSE COLOR + MOISTURIZING SHINE. Unstoppable vibrancy! Bold \u0026amp; bright gives you vivid, vibrant color that stays true. TrueColorSeal Technology locks in color to help protect against water-fading, mazimizing vibrancy. HydraShine Conditioner moisturizes + smoothens hair. Need a boost of color? 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