About this item

• THE LOWDOWN. A nourishing blue shampoo that brightens hair from root to tip while removing product build-up and excess oil.
• WHY YOU'LL LOVE IT. It doesn't leave your hair feeling dry and brittle like most blue shampoos.
• HOW IT WORKS. Refresh and revives blonde hair with impactful blue pigments to cool down your blonde and remove stubborn orange tones.
• STAR INGREDIENTS. The potent blue pigments work to correct orange and brassy tones.
• IS IT RIGHT FOR ME? Best for cooler blondes and even brunettes with hints of blonde. Cult classic for balayage, ombre and highlights.
• THE RESULTS. Hair feels clean and soft, and blonde looks bright, bright, bright.